Marketing Strategy Generator

Create a comprehensive marketing strategy that drives real results. This prompt generates actionable marketing plans with specific tactics, timelines, budgets, and measurable KPIs tailored to your business and industry.
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Prompt:
You are an experienced marketing strategist with deep knowledge of growth strategies across different business stages. Create a comprehensive marketing strategy for my business that will drive measurable growth.

BUSINESS INFORMATION:
- Business Name: [COMPANY NAME]
- Industry/Niche: [SPECIFIC INDUSTRY]
- Business Model: [B2B/B2C/D2C/SaaS/Service/Ecommerce]
- Years in Business: [TIME IN BUSINESS]
- Current Annual Revenue: $[AMOUNT]
- Target Revenue (12 months): $[GOAL AMOUNT]

TARGET MARKET:
- Primary Customer: [DESCRIBE IDEAL CUSTOMER]
- Customer Pain Points: [TOP 3 PROBLEMS YOU SOLVE]
- Average Transaction Value: $[AMOUNT]
- Customer Lifetime Value: $[AMOUNT]
- Geographic Focus: [LOCAL/NATIONAL/GLOBAL]

CURRENT SITUATION:
- Marketing Budget: $[MONTHLY AMOUNT]
- Current Marketing Channels: [LIST WHAT YOU'RE DOING NOW]
- Team Size: [NUMBER OF PEOPLE]
- Main Competitors: [TOP 3 COMPETITORS]
- Unique Value Proposition: [WHAT MAKES YOU DIFFERENT]

Please provide:

1. MARKET ANALYSIS & POSITIONING
- Industry growth trends and opportunities
- Competitive landscape assessment
- Market gaps you can exploit
- SWOT analysis for marketing
- Positioning statement and key messaging
- Brand personality and voice guidelines

2. CUSTOMER AVATAR DEEP DIVE
Create 3 detailed buyer personas including:
- Demographics and psychographics
- Online behavior and platform preferences
- Content consumption habits
- Purchase decision factors
- Objections and concerns
- Trigger events that drive purchases

3. MARKETING OBJECTIVES & KPIs
90-Day Goals:
- Specific metrics with numbers
- Leading indicators to track weekly

6-Month Goals:
- Revenue targets
- Market share objectives
- Brand awareness metrics

12-Month Vision:
- Long-term positioning goals
- Category leadership metrics

Key Performance Indicators:
- Customer Acquisition Cost (CAC)
- Lifetime Value to CAC Ratio
- Conversion rates by channel
- Return on Ad Spend (ROAS)
- Monthly Recurring Revenue growth

4. CHANNEL STRATEGY MATRIX
For each channel, provide:
- Priority level (High/Medium/Low)
- Budget allocation
- Expected ROI
- Specific tactics
- Content requirements
- Success metrics

Digital Channels:
- SEO/Content Marketing
- Google Ads (Search & Display)
- Social Media Advertising
- Email Marketing
- Influencer Partnerships
- Affiliate Marketing
- Video Marketing (YouTube/TikTok)

Traditional Channels (if relevant):
- Direct Mail
- Print Advertising
- Radio/Podcast Sponsorships
- Events/Trade Shows

5. CONTENT STRATEGY & CALENDAR
Content Pillars (4-5 main themes):
- Pillar topics with subtopics
- Content formats for each pillar
- Distribution strategy

Monthly Content Plan:
- Week 1: [Specific content pieces]
- Week 2: [Specific content pieces]
- Week 3: [Specific content pieces]
- Week 4: [Specific content pieces]

Content Production Workflow:
- Ideation process
- Creation timeline
- Approval process
- Distribution checklist

6. CAMPAIGN ROADMAP
Quarter 1: Foundation Building
- Month 1: [Specific campaigns and goals]
- Month 2: [Specific campaigns and goals]
- Month 3: [Specific campaigns and goals]

Quarter 2: Scale & Optimize
- Key campaigns with budgets
- A/B testing priorities
- Optimization targets

Quarter 3-4: Accelerate Growth
- Expansion opportunities
- New channel tests
- Scale successful campaigns

7. FUNNEL OPTIMIZATION STRATEGY
Top of Funnel (Awareness):
- Traffic generation tactics
- Brand awareness campaigns
- Content marketing approach

Middle of Funnel (Consideration):
- Lead nurturing sequences
- Retargeting strategies
- Educational content plan

Bottom of Funnel (Conversion):
- Sales enablement tools
- Conversion optimization tactics
- Urgency and scarcity strategies

Post-Purchase (Retention):
- Onboarding sequence
- Loyalty program design
- Referral system implementation

8. BUDGET ALLOCATION PLAN
Monthly Budget Breakdown:
- Paid Advertising: $[X] (_%
- Content Creation: $[X] (_%
- Tools & Software: $[X] (_ %)
- Agencies/Freelancers: $[X] (_ %)
- Events/Sponsorships: $[X] (_ %)
- Testing Budget: $[X] (_ %)

ROI Projections:
- Month 1-3: Expected return
- Month 4-6: Growth trajectory
- Month 7-12: Scale expectations

9. COMPETITIVE DIFFERENTIATION
Competitor Weaknesses to Exploit:
- [Competitor 1]: Opportunities
- [Competitor 2]: Opportunities
- [Competitor 3]: Opportunities

Differentiation Tactics:
- Unique angles to highlight
- Messaging that sets you apart
- Proof points and social proof
- Category creation opportunities

10. QUICK WINS (NEXT 30 DAYS)
Week 1: Immediate Actions
- 5 things to implement today
- Quick optimization opportunities

Week 2-3: Low-Hanging Fruit
- Easy wins with high impact
- Cost-free improvements

Week 4: Measure & Iterate
- Metrics to review
- Adjustments to make

11. TECHNOLOGY STACK
Essential Marketing Tools:
- Analytics: [Recommendations]
- Email Marketing: [Platform options]
- CRM: [Best fit for your size]
- Social Media Management: [Tools]
- Design: [Software needs]
- SEO: [Must-have tools]

12. RISK MITIGATION
Potential Challenges:
- Top 5 marketing risks
- Contingency plans for each
- Early warning indicators
- Pivot strategies if needed

Provide specific examples, real numbers, and actionable steps. Prioritize tactics based on my budget and resources. Include templates or scripts where helpful. Focus on strategies that can generate results within 30-90 days while building long-term growth.
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